Fundraising & Pro-Bono
Hokies for Hurricane Relief
Social Media Strategy Overview
I developed a growth-focused social media plan for Hokies for Hurricane Relief, aimed at increasing awareness and engagement. Each post has steadily improved engagement by 10%, while the account's follower count has been growing at an impressive rate of 20% per week. This consistent growth demonstrates the effectiveness of tailored content and community-driven messaging. We’re continuing to refine the strategy to build a strong, supportive online presence, with a focus on engaging both current and new followers.
